FasciaClinics treatment

Partner Briefing — For Atsuo Shiga

One Machine.
One Experience.
That's all.

"All you need is not a business plan, a venture — all you need is a machine. And you give them an experience. That's all." — Atsuo Shiga

Machine & ExperienceApril–May Roadmap

The Concept

What Can Be Explained in 2 Slides

Swedish science. Japanese omotenashi. One machine that transforms the experience.

Atlasbalans
Slide 1 — The Machine

Atlasbalans

  • 16 years R&D, patented technology
  • German Design Award 2020
  • 3×4m pre-fabricated treatment room
  • Assembled in 3 hours
  • Installs in hotel rooms, open spaces, or municipal buildings
  • Online training from Sweden to Japanese therapists
Treatment experience
Slide 2 — The Experience

Structured Silence

  • 5-day / 4-night premium retreat in Izumo
  • 30–40 carefully selected guests
  • 3 fascia treatments + 2 lectures
  • Izumo Taisha shrine visit + onsen + cultural experiences
  • Fascia Age measurement — measurable outcome
  • September 2026 — invitations must go out by mid-May

Pricing

Retreat Pricing — September 2026

Prices vary by hotel. JPY conversion at 1 EUR = 160 JPY.

Dormy Inn

€3,200–4,000/ guest

≈ ¥512,000–640,000 / guest

Cost: ~€2,200 / guest

The Cliff

€5,000–7,000/ guest

≈ ¥800,000–1,120,000 / guest

Cost: ~€3,600 / guest

Example Sale Prices (The Cliff)

Early Bird

€4,800

¥768,000

Standard

€5,500

¥880,000

Premium / VIP

€6,200

¥992,000

Awaiting Confirmation — Alexandra

Machine Pricing — Required to Start Marketing

① Therapist fee / session

¥ ????/session

Needed in JPY

② Atlasbalans — lease price

¥ ?????/month

(confirmed ~€5K, not $50K)

③ Subscription fee

Platinum / Gold / Silver

3-tier pricing needed

Execution Roadmap

April–May — Detailed Plan

From V.06. Each step is completed before the next begins.

April 1–16

Step 1 — Form the LLC

In Progress
  • Incorporate FasciaClinics Japan LLC (legal prerequisite for everything else)
  • Shiga opens LLC once receiving transfer receipt from FI
  • Finalize pilot programme structure and pricing
  • Prepare partner pitch(es)
  • Define target hotel (2–3 options)

April 16–30

Step 2 — Mie Conference + Networking

Confirmed
  • Mie Conference (closed) — Vice Chairman of Japan Basketball Association (Finance Minister connection)
  • Light demo of Atlasbalans
  • A networks in Tokyo & Osaka; S continues in Izumo
  • Secure 3–5 strategic investors/partners
  • Book follow-up meetings for May
  • Bank account ready to be processed

May 1–18

Step 3 — Scout Partners in Shimane

Planned
  • Scout partners together in Shimane: Hotels, Therapists, Activities
  • Meetings with Diossa / Eda Clinic
  • Pre-select therapist candidates (3–5)
  • Schedule meetings before Hans arrives
  • Prepare invitations (September retreat — must go out by mid-May)

May 19–28

Step 4 — Hans Visit Izumo

Planned
  • Pre-scheduled meetings with key partners
  • Hans demonstrates the machine
  • Present pilot proposal to selected hotel(s) and select one
  • Demonstrate full methodology (Atlasbalans)
  • Evaluate and confirm therapist candidates
  • Once confirmed, trainer can be sent from Sweden

May 28–June 2

Step 5 — Hans Visit Tokyo

Planned
  • Demo and meet with last few key people
  • JBA and Gimbertau's acquaintance
  • Confirm stakeholder alignment
  • Secure commitments
  • Debrief and prepare for June–August

Scale Strategy

The Female Athlete Pyramid

Starting with Diossa, scaling to 4.5 million JFA players. One test bed becomes a national programme.

1

Diossa Izumo FC

Test bed — via Eda Clinic. Owner is former mayor of Izumo.

1 club
2

Nadeshiko League

Women's football league — leverage Diossa results

24 clubs
3

WE League

Professional women's football — international visibility

12 clubs
4

Japan Football Association (JFA)

National programme

1,320 teams / 4.5M players

Parallel Track

CEO / Entrepreneurs — High Willingness to Pay

Japanese executives invest in performance, recovery, and longevity. Structured Silence appeals directly to this segment, running in parallel with the female athlete programme. The Mie conference network is the primary entry point for this track.

Team Japan

The Core Coalition

This is not a foreign company entering Japan. This is a Japanese initiative.

Strategy

Atsuo Shiga

Japan Coordinator

Former Sumitomo executive. Kobe University MBA. Izumo network.

Government

Nakai-san

Government Connection

Finance Ministry connections. Women's empowerment proponent. Key Mie conference contact.

Network

Atleta

Master Franchisee Candidate

15,000 members. ¥150M annual revenue. Provides free system access.

Clinic

Eda Clinic

Diossa's Clinic Partner

Serves Diossa FC. Key medical hub in Izumo.

Sports

Tane-san / Tanaka-san

Diossa FC

Shiga in contact to design the strategy to deploy this plan with Diossa.

Technical

Nose-san / Tamaki-san

Machine / Academic

Machine expertise and academic legitimacy. Research framework support.

Congresses & Exhibitions

2026 — Two Critical Congresses

Enrolment, posters etc. need to be ready within May–June.

July 2026

World Health Expo

Focus: Marketing and relations. Clinic in a Box demonstration. Follow up on last year's contacts.

  • Exhibition booth — mini demonstrations
  • Speaking slot — Swedish clinical results
  • Recruit therapist candidates

December 2026

Integrative Medicine Congress

Focus: Wellness tourism. Showcase September pilot results. Attract investors and franchise partners.

  • Present September pilot results
  • Investor pitch for 2027 regional expansion
  • Generate media coverage